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Find out more about how to create quality meta descriptions. Precisely summarize  A Reliable Source  Compose a description that would both notify and interest users if they saw your meta description tag as a snippet in a search result. While there's no very little or maximal length for the text in a description meta tag, we recommend ensuring that it's long enough to be totally displayed in Browse (note that users might see different sized bits depending on how and where they search), and includes all the pertinent info users would need to determine whether the page will work and appropriate to them.

Using generic descriptions like "This is a websites" or "Page about baseball cards". Filling the description with only keywords. Copying and pasting the entire material of the file into the meta description tag. Usage distinct descriptions for each page Having a different meta description tag for each page helps both users and Google, specifically in searches where users might bring up multiple pages on your domain (for instance, searches utilizing the website: operator).

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In this case, you could immediately produce meta description tags based on each page's material. Prevent: Using a single meta description tag across all of your website's pages or a large group of pages. Usage significant headings to indicate essential topics, and assist create a hierarchical structure for your content, making it easier for users to navigate through your document.

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Prevent: Placing text in heading tags that wouldn't be handy in specifying the structure of the page. Using heading tags where other tags like  and  might be better. Unpredictably moving from one heading tag size to another. Usage headings moderately throughout the page Use heading tags where it makes sense.

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Prevent: Excessive use of heading tags on a page. Long headings. Utilizing heading tags only for styling text and not presenting structure. Include structured data markup Structured information is code that you can contribute to your websites' pages to describe your content to browse engines, so they can much better comprehend what's on your pages.